Fandor's Member Homepage

Role: UX | Visual Design

Goal: 
- Increase member activity and film watching by redesigning the experience and features on the page.

- Provide more helpful content recommendations for specific user models.

 

Process


Competitive Analysis

1. How other services portray and display recommendations

2. Features other services provide


Crude WireFrames


Prototyping


Testing

High level goals
1.    Validation of Information Architecture and Hierarchy of elements displayed
2.    UX roadblocks - what’s not working
3.    Feedback on aesthetics

Test 8 users:  5 existing members - 3 new users